Finally a good reason for Instagram being a part of Facebook!
Handling Instagram content has always been somewhat difficult for social media managers. Even if the company gave API access for third-party platforms to schedule content on Instagram, it ne’er rightly worked. For one, most platforms were solely able to “schedule” a notification to remind you to post on Instagram. That wasn’t really a hands-off experience. But these times are over since Facebook has started providing Page admins with early access to publishing and scheduling Instagram posts through Creator Studio.
You might be familiar with Facebook’s Creator Studio. It was launched last fall as a means for creators to more simply manage their content, but it was just Facebook only. However, now you have the facility to schedule IGTV videos and Instagram feed posts within Creator Studio. This new Instagram scheduling option, however, provides the enhanced capability, therein you’ll be able to specifically see what your Insta posts can appear, that is comparable to posting to a Facebook Page natively, as different through a scheduling app. This has been drawn the attention of more users over the past month, and yet it looks too expanded more broadly this week.
So if you want to schedule your Instagram posts, you have to own an Instagram business account connected to your Creator Studio dashboard. Once you have done this, head to that profile and choose ‘Create Post’ at the top left of the screen, which can enable you to decide on whether you need to post to your ‘Instagram Feed’ or IGTV’. In the feed post option, you’ll be able to upload your image and add in your caption, together with location tags, emojis, etc. Here you can edit your image content within the Creator Studio workflow.
You can add multiple pictures here, which is lacked in many third-party tools. Once you schedule your post, you click on the drop-down arrow next to the ‘Publish’ prompt at the bottom right of the screen, which will bring up the Instagram scheduling tool. Here you can then set the date and time you wish to post, whereas you’ll be able to conjointly read a full list of scheduled Instagram posts inside Creator Studio workflow. Hence without any doubt, we can say that this option makes many social media managers happy and stress-free.
Have you checked out this new change in Instagram and Creator Studio yet? If not, we recommend you dive in, play with it, begin scheduling some posts, and see the post level analytics. Now, enhance your social media experiences with this new feature… It’s time to delight!!!